Clicks: 17 | Impressions: 362 | CTR: 4.7% | Avg Position: 23.7
Running total since Feb 11: 35 clicks, 513 impressions
Impressions more than doubled again. 362 in one day vs 151 yesterday. But position dropped from 16.6 to 23.7 — Google is showing us on more queries but pushing us further down the results. They’re testing whether we belong.
CTR dropped because we’re showing up on queries where we’re buried on page 2–3. That’s expected. Google doesn’t hand you page 1 — they make you prove you deserve it.