Hell's KitchenCocktail Bar
By & by Cocktail Bar in Hell's Kitchen
The mood
Intimate, sophisticated · good late at night · good for small groups
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More like this in Hell's KitchenCocktail Bar · 4 quick questionsThe story
An upscale cocktail bar in Hell's Kitchen. Reviewers mention happy hour, treat it as a café hangout, and single out the drinks. Insider tip: Order the brunch burger, which one visitor called absolutely delicious.
Specials & happy hour
Specials and happy hour at By & by
- Happy hour
Happy hour
Discounted small plates, cocktails, wine and beer.
Every day · 4 PM–6 PM
From their website · Updated Nov 2026Every day · 4 PM–6 PM
- Special
Dinner special for 2
One small plate, two big plates, one dessert and two glasses of house wine for $85.
Tue · 4 PM–9:30 PM
From their website · Updated Nov 2026Tue · 4 PM–9:30 PM
- Special
Dinner special for 2
One small plate, two big plates, one dessert and two glasses of house wine for $85.
Wed · 4 PM–9:30 PM
From their website · Updated Nov 2026Wed · 4 PM–9:30 PM
- Special
Dinner special for 2
One small plate, two big plates, one dessert and two glasses of house wine for $85.
Thu–Sat · 4 PM–11:30 PM
From their website · Updated Nov 2026Thu–Sat · 4 PM–11:30 PM
- Brunch
Weekend brunch
Weekend brunch with waffles, avocado toast and mimosas.
Sat, Sun · 10 AM–3 PM
From their website · Updated Nov 2026Sat, Sun · 10 AM–3 PM
Know before you go
- Vibe
- Intimate, Sophisticated, Trendy, Casual, Craft
- Perfect for
- Happy Hour, Coffee & Studying, Entertainment, Drinks
- Best times
- Afternoon, Breakfast, Brunch, Dinner, Happy Hour, Late Night
- Group size
- Friends (2-3), Small Group (4-6)
- Insider tip
- Order the brunch burger, which one visitor called absolutely delicious.
The details at By & by
- How to visit
- Curbside pickup · Delivery · Takeout · Dine-in · Catering
- Dietary options
- Vegetarian
- Setting
- Indoors
- Atmosphere
- Cozy
- Payment
- Credit cards · Debit cards · Tap to pay
- Accessibility
- Wheelchair-accessible entrance · Wheelchair-accessible restroom · Wheelchair-accessible seating
What reviewers mention about By & by
Moodap read 10 public reviews of By & by and counted what they talk about.
- Happy hour3 of 10
- Café hangout2 of 10
- The drinks2 of 10
- The entertainment2 of 10
- Great service2 of 10
From the community
A closer look through the eyes of people who have been here.
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Good to know about By & by
By & by is at 644 10th Ave, New York, NY 10036, in Hell's Kitchen, Manhattan.
Mon Closed; Tue–Wed 4:00 PM - 10:00 PM; Thu–Fri 4:00 PM - 2:00 AM; Sat 10:00 AM - 2:00 AM; Sun 10:00 AM - 3:00 PM.
You can call By & by at (646) 476-4022.
Expect about $20–70 per person at By & by.
In the 10 reviews of By & by that Moodap read, the most mentioned are happy hour (3), café hangout (2), the drinks (2), the entertainment (2), and great service (2).
Happy hour, coffee & studying, entertainment, and drinks.
Yes: curbside pickup, delivery, takeout, and catering.
Yes: vegetarian options.
By & by lists: wheelchair-accessible entrance, wheelchair-accessible restroom, and wheelchair-accessible seating.
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