Skip to content

End Fees. Go Fee-Free.

A concert ticket costs 38% more than five years ago — general inflation only rose 21%. Delivery apps take up to 30% off every order. Uber's cut of your fare jumped from 32% to 42% while driver pay barely moved. None of that is an accident. We're done pretending it is — and we're asking businesses to make a real commitment about it.

0
People have had enough — be the first
0
Businesses have gone Fee-Free — be the first
I'm a Person

I'm done paying unnecessary fees.

No spam. Just the movement.
I'm a Business

We're ready to Go Fee-Free.

Takes 2 minutes. No cost to join.
Delivery FeesService FeesConvenience FeesTicket FeesResort FeesProcessing FeesPlatform FeesSurge PricingDelivery FeesService FeesConvenience FeesTicket FeesResort FeesProcessing FeesPlatform FeesSurge Pricing
Same Thing, More Money

What the same purchase actually costs now vs. a few years ago.

Not adjusted for vibes — these are the real, sourced numbers, not fee-stacking guesses.

McDonald's Big Mac
2020$3.99
→
2026$5.29–$5.99
+33–50%
McDonald's doesn't publish one national Happy Meal price — it's set franchise by franchise — but its own USA president has said average menu prices are up roughly 40% since 2019, well ahead of general inflation over the same stretch.
Source: McDonald's USA / Visual Capitalist menu price tracking
Average concert ticket (top 100 tours)
2019$96.17
→
2025$132.62
+38%
General consumer inflation over roughly the same stretch ran about 21%. Ticket prices didn't track inflation — they nearly doubled its pace, even before fees are added at checkout.
Source: Pollstar year-end business analysis
Average Uber/Lyft fare
late 2024$21.58
→
Dec 2025$23.66
+9.6% in one year
That's just the most recent year. Uber's own average fare jumped 41% between Q3 2019 and Q3 2022 alone — while the company's own cut of each fare climbed from 32% to 42% over 2022–2024. Driver pay rose a fraction as fast as rider prices did.
Source: Gridwise gig mobility report
American Airlines first checked bag
2023$30
→
2025$40
+33%
United and Delta followed a similar path — both raised their first-bag fee to $45 prepaid / $50 at the airport by April 2026. None of these carriers checked more bags to justify it; they just decided to charge more for the same bag.
Source: Airline fee tracking (AARP, TripsWithTykes, industry reporting)
Netflix Standard plan
Oct 2020$13.99/mo
→
Mar 2026$19.99/mo
+43%
Five price hikes in six years, each one small enough on its own to avoid a mass cancellation wave. The same pattern the EY and Deloitte streaming surveys on this page describe as "streamflation."
Source: Netflix price history tracking
DoorDash "Regulatory Response Fee"
pre-2020$0 — did not exist
→
2020–now$1–$2.50
invented from scratch
This fee has no pre-2020 baseline because it didn't exist. DoorDash created it specifically to route around city commission caps meant to protect restaurants — and never removed it once the caps became permanent.
Source: City delivery-commission-cap reporting (LA, Seattle, NYC, SF)
Average hotel resort fee
2015$24.93/night
→
2026$42–43/night
+70%
The longest clean data series we could verify — resort fees were paused for most guests in 2020 when travel collapsed, then came back higher than before as leisure travel rebounded. Even inflation-adjusted, 2015's fee only equals about $34 today.
Source: Resort fee industry tracking
The Data

Junk fee statistics: this isn't a vibe, it's a documented, growing problem.

Federal agencies, congressional investigators, and independent researchers have been measuring the cost of unnecessary fees for years. The picture is consistent: fees keep multiplying, they keep getting harder to see before checkout, and the public has said — in the tens of thousands — that it's had enough.

$90B
per year, across just ten kinds of fees
The White House Council of Economic Advisers looked at ten common categories of "junk fees" — the ones with enough public data to actually measure — and found they cost U.S. households roughly $90 billion a year combined. That is more than $650 per household on average, and it only counts the categories that were measurable. The real number, across every fee type in the economy, is almost certainly higher. This is the number that made junk fees a national policy issue rather than a private annoyance: a dollar figure large enough that economists, not just consumers, started paying attention.
Source: White House Council of Economic Advisers
$650+
extracted from the average household, per year
That average is spread across every household in the country — including the ones paying close to nothing in fees, because they know exactly which subscriptions to avoid, which banks waive overdrafts, and which sellers hide facility charges. The households that don't have that knowledge, or don't have the slack in their budget to plan around it, pay considerably more than $650. Fee exposure isn't evenly distributed; it tracks with who has the least room to absorb a surprise.
Source: White House Council of Economic Advisers
73%
of Americans say junk fees are unfair
A Consumer Reports survey found that nearly three in four Americans believe junk fees are unfair, and 64% said the fees are actively hidden from them until checkout. This is not a fringe opinion or a partisan talking point — it is closer to consensus than almost any other issue in consumer policy. When Consumer Reports and the FTC both cite similar sentiment numbers independently, that convergence itself is a signal the frustration is real and widespread, not manufactured.
Source: Consumer Reports survey
$157B
in global airline ancillary revenue, 2025
Airlines worldwide earned $157 billion in what the industry calls "ancillary" revenue in 2025 — money made from baggage, seat selection, priority boarding, and other extras that used to be bundled into the ticket price. That is up from $148.4 billion the year before, a real year-over-year increase, not a one-time spike. U.S. carriers alone made roughly $5.5 billion just on checked bags in 2025, with American Airlines topping $1.24 billion in bag fees by itself.
Source: Forbes / IdeaWorksCompany airline ancillary revenue data
27–31%
added to the ticket price you actually see
A 2018 U.S. Government Accountability Office report found that service and facility fees typically add 27–31% on top of the advertised price of a concert or sports ticket, and more recent reporting suggests that spread is holding steady or getting worse. When the FTC's all-in pricing rule forced sellers to show the true total up front in 2025, some venues responded by raising other, still-permitted fees to recover the same revenue — the markup didn't disappear, it just moved.
Source: U.S. Government Accountability Office
15–30%
commission taken on every delivery order
Third-party delivery platforms charge restaurants a base commission of 15–30% per order, depending on the service tier — before any consumer-facing fees are added on top. Once processing fees, promotions, and refunds are factored in, the effective cost to a restaurant often reaches 30–40% of the order total. That's a bigger cut than the typical restaurant's entire profit margin, which runs 3–5%. The math only works if someone eats the difference — and increasingly, it's the customer, through delivery fees, service fees, and small-order fees layered on top.
Source: Restaurant industry fee analyses, 2026
20%
of restaurants now add a checkout surcharge
Up from 16% in 2022, according to a 2025 National Restaurant Association report — the highest share the trade group has recorded. This isn't a temporary pandemic-era habit that faded; it has grown steadily for three years straight. Surcharges get framed as covering "rising costs," but they function identically to a price increase with one difference: they show up after you've already decided to order, not before.
Source: National Restaurant Association, 2025
41%
of consumers report active subscription fee fatigue
A 2026 industry survey found 41% of consumers actively experiencing subscription fatigue — driven by hidden or unpredictable fees, a sense of shrinking value, and a feeling of losing control over their own monthly spending. 47% say they cancelled at least one subscription service in 2026 specifically because of fatigue or rising costs. This is the newest fee category to reach a breaking point, and it's escalating faster than most of the older ones.
Source: Industry subscription-fatigue survey, 2026
94%
success rate when people actually ask for a fee waiver
Of the people who asked their credit card company to waive an annual fee, 94% succeeded. Of those who asked to have a late fee waived, 92% succeeded. Most people never ask — they assume the fee is fixed, non-negotiable, a cost of doing business. The data says otherwise: for a huge share of these fees, the entire barrier is that nobody pushed back.
Source: LendingTree survey
$11B+
projected savings from one transparency rule
The FTC's new rule requiring hotels, short-term rental platforms, and live-event ticket sellers to display the full price — including all mandatory fees — before checkout is projected to save consumers more than $11 billion in wasted time and money over ten years, and to save 53 million hours per year that people previously spent hunting for the real price. One rule, in two industries, produced billions in measurable value. That's the scale of what transparency alone is worth.
Source: Federal Trade Commission
85%
hit an unexpected fee in the last two years
This is the stat that makes the case on its own: the overwhelming majority of Americans have personally run into a surprise or hidden fee within the past two years. It isn't a rare bad experience that happened to someone else. It's closer to universal than exceptional — which is exactly why this has become a bipartisan policy priority rather than a niche consumer-advocacy issue.
Source: Federal and consumer research cited in congressional and White House reporting
60,853
public comments filed with the FTC on junk fees
When the FTC opened its junk-fees rulemaking for public comment, the first round alone drew more than 12,000 responses about how hidden and misleading fees affected personal spending. The second round drew 60,853 more — including a mass filing where 48,186 individual consumers explicitly wrote in to support cracking down on junk fees. That is one of the largest public responses to any FTC rulemaking in recent memory. The public didn't wait to be asked twice.
Source: Federal Trade Commission rulemaking record
$120B
in credit card fees and interest, every year
The credit card industry levies about $120 billion in fees and interest annually. Of that, $23.6 billion has come from fees charged directly by card issuers in a single recent year, and $14 billion of that was late fees alone. The CFPB separately estimated that credit card late fees specifically cost households around $12 billion a year — a number large enough that regulators tried to cap late fees at $8, a move that was challenged in court and remains contested.
Source: CFPB and industry credit card fee data
9.6% vs 3.6%
how fast rideshare prices rose vs. driver pay
In 2025, average Uber and Lyft rider prices rose 9.6%, while average driver pay per hour rose only 3.6%, according to driver-data platform Gridwise. That gap — riders paying substantially more while drivers earn only marginally more — didn't close over the year. It grew. Separately, a 2026 Consumer Reports investigation into AI-driven dynamic pricing found price differences between identical routes large enough that reviewing experts called the magnitude 'astonishing.'
Source: Gridwise driver-pay data; Consumer Reports investigation
$140M
clawed back from illegal junk fees by regulators
CFPB enforcement exams have already returned $140 million directly to consumers harmed by illegal junk fees in banking, auto loans, and remittances. This is not a projection or an estimate of theoretical harm — it's money regulators found was taken unlawfully and had to be returned. It's proof that a meaningful share of junk fees aren't just aggressive pricing; some of them cross the line into fees that were never legal to charge in the first place.
Source: Consumer Financial Protection Bureau
How We Got Here

Junk fees didn't appear overnight. Here's the two-decade version.

Junk fees didn't arrive all at once. They built up over roughly two decades, industry by industry, almost always during a moment when a company had a plausible excuse and a customer base with nowhere else to go.

The clearest starting point is 2008. Facing a spike in fuel costs and a collapsing travel market during the Great Recession, American Airlines announced it would begin charging $15 each-way for a first checked bag — the first legacy U.S. carrier to do so, following discount carriers like Allegiant and Spirit that had already started a year or two earlier. Within months, nearly every major airline had matched the move. A checked bag went from something bundled into every ticket to a separate product with its own price tag, and it never went back.

The ticketing industry consolidated around the same period. Live Nation, the dominant concert promoter, and Ticketmaster, the dominant ticketing platform, announced a merger in February 2009 and completed it in 2010, forming Live Nation Entertainment under a ten-year consent decree with the Department of Justice meant to prevent the combined company from abusing its market position. In 2019, the DOJ found Live Nation had repeatedly violated that decree anyway, and extended it another five and a half years with additional provisions. The fee structure fans had been complaining about for years wasn't just aggressive pricing — regulators had already caught the company breaking the rules meant to keep it in check.

E-commerce made the pattern easier to deploy everywhere else. As checkout became a multi-step digital flow instead of a single conversation with a cashier, it became technically trivial to show a low headline price on a product page and add fees screen by screen as a customer moved toward payment — the practice economists now call drip pricing. Delivery apps, subscription services, and online ticket sellers all adopted versions of the same flow, refined by years of testing exactly how much fee a customer would absorb before abandoning a cart they'd already spent ten minutes filling.

Then came COVID — and fees didn't just continue their slow creep, they accelerated hard. In 2020, restaurants facing PPE costs, sanitation requirements, and collapsing dine-in revenue started adding "COVID surcharges" to checks, typically 4–5%, though New York City temporarily allowed restaurants to add up to 10% to dine-in bills. Stated justifications were real in the moment — masks, cleaning supplies, hazard pay — but a majority of consumers weren't buying it even then: only 31% found the surcharges acceptable, and roughly a third said they'd simply eat somewhere else rather than pay one.

Delivery apps went through the same pressure in the opposite direction. As restaurants leaned harder on delivery to survive lockdowns, cities including Los Angeles, Seattle, San Francisco, and New York capped the commission delivery platforms could charge restaurants — usually at 15%, down from the 25–30% platforms had been taking. DoorDash's own response is one of the cleanest examples on this entire page of how a capped fee just gets rerouted: the company began charging a new consumer-facing "Regulatory Response Fee" of $1 to $2.50 in dozens of capped cities, openly naming the regulation it was working around. By 2021, New York and San Francisco made their commission caps permanent — and the rerouted consumer fees stayed too.

Hotels and airlines paused their own fees when travel collapsed in 2020 — resort fees were widely waived, for a moment, because there was no one left to charge them to. That didn't last. As leisure travel came roaring back in 2021 and 2022 in what the industry nicknamed "revenge travel," hotels, airlines, and rental car companies didn't just reinstate the fees they'd paused. Many pushed them higher than pre-pandemic levels to recoup two years of losses, with average resort fees climbing toward $35–$42 a night by the mid-2020s and some Las Vegas properties charging as much as $50 a night by themselves.

The pattern across every one of these categories is the same: a fee introduced as a temporary, understandable response to a real crisis quietly became permanent once the crisis passed, because nothing forced it to go away. That's the direct throughline into the modern numbers on this page — the National Restaurant Association's finding that 20% of restaurants now add a checkout surcharge, up from 16% in 2022, isn't really a new trend. It's the COVID surcharge, renamed and never repealed.

By 2022, the pattern had become large enough, and visible enough, to become a named federal policy priority. The White House launched what it called The President's Initiative on Junk Fees in October 2022, and the FTC opened a formal rulemaking the same year. What followed was one of the most significant consumer-pricing regulatory efforts in a generation — and the reason this page can cite tens of thousands of public comments, multiple federal reports, and, as of 2026, an actual jury verdict against one of the largest fee-charging companies in the country.

2008
Airlines unbundle the checked bag
American Airlines becomes the first legacy U.S. carrier to charge for a first checked bag ($15 each-way), following discount carriers. Within months, nearly every major airline follows. The base fare stops including what it always used to.
2009–2010
Live Nation and Ticketmaster merge
The dominant concert promoter and the dominant ticketing platform combine into Live Nation Entertainment, under a ten-year DOJ consent decree meant to prevent the newly combined company from abusing its market position.
2019
DOJ finds Live Nation violated its own consent decree
The Department of Justice determines Live Nation repeatedly broke the terms of its 2010 merger agreement and extends the decree five and a half more years with new provisions.
2020
COVID surcharges appear almost overnight
Restaurants nationwide add 4–5% "COVID surcharges" to cover PPE and sanitation costs; New York City temporarily allows up to 10% on dine-in checks. Only 31% of consumers find the surcharges acceptable — but they start appearing everywhere anyway.
2020
Cities cap delivery app commissions — apps reroute the fee instead
Los Angeles, Seattle, and other cities cap what delivery platforms can charge restaurants at 15%, down from 25–30%. DoorDash responds by adding a new consumer-facing "Regulatory Response Fee" of $1–$2.50 in dozens of the capped cities.
2021
Delivery commission caps become permanent — so do the workaround fees
New York and San Francisco make their pandemic-era commission caps permanent. The "Regulatory Response Fee" and similar surcharges DoorDash introduced to route around the caps stay in place too.
2021–2022
"Revenge travel" brings fees back higher than before
Resort fees, widely waived in 2020 when travel collapsed, return as leisure travel rebounds — and climb past pre-pandemic levels as hotels and airlines race to recoup two years of losses. Average resort fees push toward $35–$42 a night.
Oct 2022
The White House launches a national junk fees initiative
The President's Initiative on Junk Fees names the problem at a federal policy level for the first time, and the FTC opens a formal rulemaking process the same year.
2023
FTC proposes a rule — and the public responds
The FTC's proposed rule banning unfair or deceptive fees draws more than 12,000 public comments in its first round alone.
Dec 2024
FTC finalizes a bipartisan rule on ticket and hotel fees
After a second comment period draws 60,853 more responses — 48,186 explicitly supportive — the FTC announces a final rule requiring all-in pricing for live-event tickets and short-term lodging.
May 2024
DOJ sues Live Nation and Ticketmaster
The Department of Justice, joined by 30 state and district attorneys general, files an antitrust complaint against Live Nation and Ticketmaster over monopolization of the ticketing market.
May 12, 2025
All-in pricing takes effect
The FTC's rule requires hotels, short-term rentals, and ticket sellers to show the full, final price — including mandatory fees — before checkout, for the first time as a matter of federal law.
Apr 15, 2026
A federal jury rules against Live Nation and Ticketmaster
A federal jury finds Live Nation and Ticketmaster liable on every antitrust count submitted, including monopolization of primary ticketing markets and illegal bundling of its promotions and venue businesses — one of the largest antitrust verdicts against a consumer-facing company in years.
2026
FTC turns to rental housing
The FTC names hidden fees in rental housing markets a specific enforcement priority, following a settlement with a major real estate partner over rent prices advertised without mandatory fees included.
States Are Moving Too

State junk fee laws: sixteen attorneys general, both parties, same conclusion.

Federal action tends to get the headlines, but a lot of the real, enforceable movement against junk fees has actually happened state by state — and it's happening faster than most people realize. This isn't a single administration's priority. It's a genuinely bipartisan trend across red and blue states alike.

California
SB 478 — the Honest Pricing Law
Signed in October 2023, effective July 1, 2024. Makes it unlawful to advertise, display, or offer a price that excludes mandatory fees, across most consumer goods and services statewide.
Minnesota
Deceptive Trade Practices Act price-transparency amendments
Effective January 1, 2025. Requires advertised prices to include all mandatory fees a consumer cannot reasonably avoid.
Massachusetts
Attorney General "Junk Fee" Regulations
Effective September 2, 2025. Requires the full maximum price — including mandatory and optional charges — to be disclosed before a business collects any personal information. Violations can carry penalties up to $5,000 each.
New York
Ticket resale ancillary-fee disclosure law
In effect since 2022, ahead of the federal rule. Requires entertainment operators and ticket resellers to disclose all required fees on a listing before a ticket is even selected.
Virginia
Cross-industry price-disclosure statute
Already enforced alongside California and Minnesota as one of the earliest states to require all-in pricing across multiple industries, not just one.
Colorado & Connecticut
Cross-industry disclosure laws
Both states have laws taking effect in 2026, extending the same all-in pricing principle that started in California, Minnesota, and Virginia.

Sixteen state attorneys general — spanning New York, Tennessee, Arizona, Connecticut, Delaware, D.C., Illinois, Maryland, Minnesota, New Jersey, New Mexico, North Carolina, Oregon, Vermont, Virginia, and Washington — have signed on to active junk-fee enforcement efforts as of 2026. When attorneys general from both parties, in both red and blue states, keep landing on the same conclusion independently, that is about as close to consensus as policy gets.

Where It Hits

Hidden fees by industry: six places fees quietly rewrite the price you agreed to.

None of these are hypothetical. Each one is backed by the same kind of public, citable research as the data above — and each one is a category where a business could choose differently.

Delivery

You ordered dinner. You paid for three things you never saw coming.

Open a delivery app, pick a restaurant, add a burrito to the cart. The menu price says $14. By the time you reach checkout, there's a delivery fee, a service fee, sometimes a small-order fee if you didn't spend enough, and occasionally something with a name so vague it could mean anything — a 'regulatory response fee,' a 'operations fee.' None of them map cleanly to a specific cost you can picture, and none of them were visible when you were deciding whether to order in the first place.

The economics explain why this keeps happening. Third-party platforms charge the restaurant a base commission of 15–30% per order, and once processing costs, promotions, and refunds are factored in, the effective cost to the restaurant can reach 30–40% of the order total — larger than the restaurant's entire profit margin, which typically runs just 3–5%. Someone has to cover that gap. Increasingly, it's the person ordering, through a stack of fees that individually look small but collectively can add 30–50% to the price on the menu. The $14 burrito becomes a $20 charge, and the breakdown of exactly why is buried three taps deep in a receipt nobody reads until after they've already paid.

The fix isn't complicated in principle: show the real total before someone commits to ordering, and don't multiply small fees that individually look harmless but stack into something that isn't. A fee-free version of this category isn't a fantasy — it's a menu price that already includes the real cost of getting the food to your door, shown before you tap 'order,' with nothing new appearing between that screen and your card being charged.

15–30% commission + 10–15% consumer-facing fees, stacked on top of each other
Live Events

The ticket said $22. The checkout said $35.

Concert and sports tickets are the fee category regulators have studied most closely, and the pattern they've documented is remarkably consistent: a 2018 Government Accountability Office report found that service and facility fees typically add 27–31% to the advertised price of a ticket, and that spread has held roughly steady in the years since. A $22 ticket routinely becomes a $28–$30 charge before you've even reached the final screen — and that's before a processing fee, and sometimes a 'delivery' fee for what is, in practice, a PDF.

What makes this category unusual is what happened after regulators actually intervened. The FTC's 2025 all-in pricing rule required ticket sellers to show the full, final price — including every mandatory fee — up front, before checkout. Ticketmaster complied by eliminating certain named fees like order-processing charges. But an investigation found that at 26 publicly owned venues, the company simultaneously raised other per-ticket service charges to recover the same revenue. The total didn't go down. The line items just got reshuffled behind a new label.

That's the clearest evidence available that these fees were never really about the specific costs they claimed to represent. If a 'processing fee' can be deleted and quietly replaced by a larger 'service fee' with zero change in what the business collects, the fee was never really about processing. It was about landing on a final number the business wanted, while keeping the number you saw first as small as possible.

27–31% average markup — and it moved to new line items when regulators banned the old ones
Travel & Hotels

The room was $189 a night. The resort fee added $45 a day you never chose.

Resort fees and destination fees are maybe the most openly resented fee in American travel, because they fail a basic test: they're mandatory, but they're marketed as if they were optional amenities. You didn't choose the pool, the gym you won't use, or the 'daily newspaper' nobody has delivered anymore — but you're charged for all of it anyway, usually in a separate line that wasn't visible on the search results page that got you to book in the first place.

Airlines built the same playbook around baggage and seats. Over the past two decades, carriers have progressively unbundled what used to be included in a ticket — a checked bag, a chosen seat, boarding order — and now sell each one back separately. The scale is enormous: airlines worldwide earned $157 billion in ancillary revenue in 2025 alone, up from $148.4 billion the year before, and U.S. carriers made roughly $5.5 billion on checked bags in 2025 specifically. Between 2018 and 2023, five major U.S. carriers collected $12.4 billion just from seat-selection fees. A Senate investigation report on this trend was blunt enough to title itself 'The Sky's the Limit.'

The base fare has stopped functioning as a price. It's an opening bid, and the real total only becomes clear once you've picked a bag allowance, a seat, and sometimes even priority boarding — each one billed as an upgrade, none of them optional in any practical sense if you're taking a real trip with real luggage.

$157B in global airline ancillary fees in 2025; $12.4B in seat fees alone, 2018–2023
Streaming & Subscriptions

You didn't decide to spend more on streaming this year. It just happened.

No single streaming price hike feels like a big deal. A dollar here. Two dollars there. Late in 2025, quiet increases of $1–$3 per service hit Netflix, Disney+, HBO Max, Paramount+, and Peacock within months of each other — and because they landed separately, no single one triggered a real decision to cancel. Add them up across five or six subscriptions in a typical household, though, and the total climbed $15–$30 a month for many families, on top of an already-rising base. The average subscribing household now spends about $69 a month on streaming.

The sentiment data backs up what that feels like from the inside: 59% of households in a major EY study said they're worried about annual streaming price increases, and 58% called the hikes unfair and unreasonable outright. A separate 2025 survey found 70% of consumers frustrated by ongoing price increases across categories generally. And it's not passive frustration — 41% of consumers report actively experiencing subscription fee fatigue, and 47% say they cancelled at least one service in 2026 specifically because of fatigue or rising costs. Around 60% say they'd cancel their preferred streaming service outright if the price rose another $5.

The pattern here is different from a delivery fee or a resort fee — there's no dramatic moment of sticker shock at checkout. It's slower, quieter, and arguably more effective at avoiding backlash: small increases, staggered across services and time, that individually never feel worth the hassle of canceling, until the total finally does.

41% report active subscription fatigue; $69/month average household streaming spend and climbing
Banking & Credit

A $35 overdraft fee on a $6 coffee.

Bank and credit card fees are the oldest junk-fee category and, in dollar terms, one of the largest. The credit card industry alone levies roughly $120 billion in fees and interest every year — $23.6 billion of that from fees charged directly by issuers, with $14 billion of that coming from late fees alone. The CFPB separately pegs credit card late fees at about $12 billion a year in isolation. Overdraft fees typically run $30–$35, frequently triggered by a purchase far smaller than the fee itself — the $6 coffee that turns into a $41 charge because a paycheck landed a day late.

What separates this category from most others is that regulators have already proven a meaningful share of it is not just aggressive — it's illegal. CFPB enforcement exams have returned $140 million directly to consumers harmed by junk fees found to be unlawful in banking, auto loans, and remittances. That's real money regulators determined was taken in violation of the law, not just pricing they found distasteful.

The other detail that should change how people think about these fees: when someone actually calls and asks their bank or card issuer to waive an annual fee, they succeed 94% of the time. Ask about a late fee, and the success rate is 92%. These fees behave less like a fixed cost of doing business and more like a number that exists specifically for people who don't push back — which, by design, is most people, most of the time.

94% success rate asking for a fee waiver; $140M already returned via enforcement for illegal fees
Rideshare

Same route, same time — a different price depending on who or where you are.

Surge pricing is marketed as simple supply and demand: more riders than drivers, prices rise, more drivers show up, prices fall. In practice, it has become something harder to audit and easier to abuse. A 2026 Consumer Reports investigation checked prices for identical routes across 17 states and found price differentials between the same trip large enough that reviewing experts described the magnitude as 'astonishing' — differences that supply-and-demand alone doesn't obviously explain, especially once AI-driven personalized pricing enters the picture.

The annual numbers tell a version of the same story from a different angle. In 2025, average Uber and Lyft rider prices rose 9.6%, according to driver-data platform Gridwise — while average driver pay per hour rose only 3.6% over the same period. If rider prices and driver pay moved together, that would be a straightforward story about rising costs getting passed through. They didn't move together. The gap between what riders pay and what drivers earn grew, not shrank, and critics have pointed out that surge multipliers tend to hit hardest in exactly the neighborhoods with the fewest transit alternatives — turning a 'dynamic pricing' feature into something closer to a tax on people who have no other way to get where they're going, especially during emergencies.

This is the category MoodApp has been most explicit about wanting to fix directly, not just call out: building rideshare that doesn't treat a bad night, a blackout, or a lack of alternatives as a pricing opportunity.

Rider prices +9.6% in 2025 vs. driver pay +3.6% — the gap grew, it didn't close
Housing & Real Estate

Application fee. Amenity fee. Move-in fee. Convenience fee to pay the fees.

Renting or buying a home layers junk fees onto one of the largest financial decisions most people ever make. Application fees that get charged to multiple rejected applicants for the same unit. 'Amenity' fees for a gym or lounge that may not even be finished yet. Move-in fees separate from the security deposit. Convenience fees — sometimes explicitly labeled that — just to pay rent online instead of by paper check. Junk fees in real estate broadly are estimated to cost consumers roughly $2 billion a year, or around $500 for a typical home purchase or sale.

What makes this category worth watching closely right now is that it has become an active federal enforcement priority, not just a research topic. The FTC has named hidden fees in rental housing markets as a specific focus area, and in a 2026 settlement with a major real estate partner, regulators found the company had been advertising rent prices that didn't include mandatory fees baked in from the start — meaning the 'advertised rent' consumers used to compare apartments in the first place was never the real number.

Housing is a market where people have the least ability to simply walk away and shop elsewhere once they've found a place they want, which is exactly what makes drip-priced fees in this category especially effective — and especially punishing when they land.

$2B/year in real estate junk fees; now a named FTC enforcement priority as of 2026
Why This Keeps Happening

Drip pricing: why junk fees aren't an accident, but a strategy with a name.

This isn't a story about bad customer service or sloppy pricing pages. It's a documented pricing strategy with a name, a body of academic research behind it, and a predictable payoff for the businesses that use it.

Economists call it "drip pricing" — advertising only part of a product's real price up front, then revealing additional mandatory charges later in the purchase flow, usually after the customer has already invested time filling out a form, picking seats, or choosing a room. The technique has been studied for over a decade, including by the FTC itself, which held a dedicated workshop on "The Economics of Drip Pricing" as far back as 2012.

The research consensus is unusually clear for a pricing tactic: drip pricing produces the largest negative effect on consumer surplus of any common pricing practice studied. It works because it suppresses comparison shopping. Once someone has spent ten minutes picking a hotel room, entering their information, and reaching a total that's $60 higher than expected, most people don't start over at a competitor. They absorb the fee and complete the purchase anyway — not because the deal is still good, but because switching now feels like starting from zero.

Experimental studies have found that when optional surcharges are revealed late in the process, consumers are more likely to have chosen a lower headline price that turns out to carry a higher total cost — and they tend to stick with that choice even after seeing the real total and being given a chance to switch. Perceptions of fairness collapse in the process: buyers who feel deceived by a dripped fee report significantly lower trust in the seller, even when the fee itself is modest.

None of this is a bug in a checkout flow. It's the business model. A fee that would trigger price comparison if shown up front can survive, even thrive, if it's introduced after the customer has already committed mentally to the purchase. That is precisely the mechanism the FTC's 2025 all-in pricing rule targeted for hotels, short-term rentals, and live-event tickets — and precisely why some sellers responded by raising other fees rather than eliminating the practice altogether.

What's Being Said

Regulators and consumer advocates have stopped being polite about it.

“
No one has ever felt that a 'convenience fee' was convenient.
— Lina Khan, then-Chair, Federal Trade Commission
“
Consumers are beyond frustrated by the explosion of unexpected, costly fees.
— Consumer Reports, in a letter urging Congress and the FTC to act on junk fees
“
These fees are a real burden for many families whose paychecks are already stretched to the limit.
— Consumer Reports

We looked for real, individually attributed consumer complaints — the kind of raw venting you'd expect to find on Reddit or in a comment section — to include here. We didn't find any we could verify well enough to attribute honestly, so we're not making any up and passing them off as real people. What we found instead were on-record statements from the officials and consumer organizations who spend their careers documenting exactly this problem, which is arguably a stronger form of evidence anyway: this isn't just anecdotal anger, it's the conclusion professional regulators and researchers keep reaching independently.

TICKET$22.00
+ SERVICE FEE$6.50
+ PROCESSING FEE$4.00
+ FACILITY FEE$2.50
TOTAL$35.00
Enough.
The Principle

Not every fee is wrong. Unnecessary fees are.

Payment processing has a real cost. A permit has a real fee attached. Delivery over real distance has a real cost. The principle behind EndFees.org was never “no fees, ever.” It's that consumers deserve to know what they're paying, why they're paying it, and where the money is going — before they pay, not after.

01Eliminate it if you can.
02Explain it if you can't.
03Never hide it.
Know What To Look For

Five ways to spot a junk fee before it spots you.

Not every extra charge deserves suspicion. These are the patterns that, across every category above, reliably separate a real cost from a fee that exists mainly to pad the bottom line.

01
It shows up after you've already decided to buy
If a charge only appears once you've entered your card details, picked a seat, or filled out a form — not on the page where you were comparing options — that's the drip-pricing pattern by design, not an accident.
02
The name is vague on purpose
"Service fee," "convenience fee," "processing fee," "regulatory response fee." A fee with a real, specific cost behind it usually has a name that says what it's for. A fee named to sound official without describing anything concrete is worth a second look.
03
It scales with the price, not with any actual cost
A payment processor genuinely charges based on transaction size, so a percentage-based processing fee can be legitimate. But a "service fee" that happens to scale with ticket price, room rate, or order size — with no clear service that scales alongside it — is usually just a disguised price increase.
04
It disappears when you ask, but wasn't optional a minute ago
The 94% success rate on credit card fee-waiver requests is the tell here. A fee that a company will drop the moment someone calls and asks isn't a real cost of doing business — it's a default charge aimed at the people who won't push back.
05
It reappears under a new name after regulators ban the old one
Watch what happens after a transparency rule takes effect. If a company deletes one fee and a different, larger fee appears in its place with no change to the total price, the original fee was never about what it claimed to be about.
Before & After

What Fee-Free actually looks like, worked out in real numbers.

Not abstractions — the same real costs, priced two different ways.

Delivery
A $14 burrito, ordered for delivery on a typical app
Today
$14.00 menu price → $14.00 + $3.99 delivery fee + $2.49 service fee + $1.50 small-order fee = $21.98 at checkout
Fee-Free
A Fee-Free Verified delivery service shows $19.50 on the menu — the real cost of getting it to you, built in — and $19.50 is what you pay. No new numbers appear between browsing and paying.
Same real cost to fulfill the order. The difference is whether it's disclosed once, up front, or five times, at the end.
Live Events
A $22 ticket to a mid-size concert
Today
$22.00 ticket → + $6.50 service fee + $4.00 processing fee + $2.50 facility fee = $35.00 at checkout
Fee-Free
A Fee Transparent seller shows "$35.00 total, including a $13.00 venue and processing fee" directly on the event page — you decide with the real number, not a teaser price.
The all-in total doesn't have to change for this to be honest. What has to change is when you see it.
Travel & Hotels
A $189/night hotel room for a 3-night stay
Today
$189 × 3 = $567.00 room rate → + $45/night resort fee × 3 = $135.00 → $702.00 at checkout
Fee-Free
A Fee-Free Verified hotel prices the room at $234/night, all-in, or clearly states "$189 + a mandatory $45 resort fee covering pool, gym, and WiFi" on the search results page — not after you've entered payment details.
The resort fee itself isn't automatically illegitimate. Hiding it until the last screen is what makes it a junk fee.
Rideshare
A 15-minute ride during a busy Friday evening
Today
Base fare $11.00 → surge multiplier applied silently at checkout → $19.80 charged, with no visible breakdown of why
Fee-Free
A gouging-free rideshare shows the surge multiplier and the reason for it (demand, weather, an event nearby) before you confirm the ride — and caps how high that multiplier can climb during emergencies.
This is the category MoodApp's own fee-free roadmap targets most directly: dynamic pricing that's disclosed and bounded, not opaque and unlimited.
The Fee-Free Pledge

What it means to go Fee-Free.

We don't charge unnecessary fees.
We don't use fees simply to increase our profit.
When a fee is genuinely necessary, we'll tell you why.
We'll make pricing clear before you pay.
We'll always look for ways to eliminate fees rather than create new ones.
Fee-Free Verified
No unnecessary fees, period.
Fee Transparent
Can't eliminate every fee — explains every one, before you pay.
For Businesses

How to actually go Fee-Free, step by step.

Signing the pledge is a statement. Living up to it takes a real process. Here's what that process looks like in practice.

01
Audit every fee you currently charge
List every separate charge on your invoice or checkout page. For each one, write down the actual cost it is supposed to cover. If you can't name a specific cost, or the fee is larger than that cost, you've found a candidate for elimination.
02
Fold real costs into the sticker price
If a cost is genuinely part of doing business — payment processing, packaging, standard delivery — the honest move is to build it into the price you advertise, not to bolt it on at the end. People can compare a $24 total to a competitor's $22 total. They can't compare a $22 sticker price to a $24 real price if they don't know the real price yet.
03
For fees you genuinely can't eliminate, explain them before checkout
Some costs really are variable, unavoidable, or outside your control — a regulatory surcharge, a highly variable delivery distance. For those, disclose the fee and the reason for it on the same page where someone is deciding to buy, not on the final confirmation screen.
04
Choose a tier and sign the pledge
If you've eliminated unnecessary fees entirely, you're a candidate for Fee-Free Verified. If your industry has real, unavoidable fees but you're fully transparent about them before purchase, you're a candidate for Fee Transparent. Use the business signup above to start the process.
05
Hold the line when it costs you something
The pledge is easy to sign when it costs nothing. It means something specifically because businesses that hold to it are giving up revenue they could otherwise extract quietly. That's the whole point of a standard — it has to be a little bit costly to be worth anything to the people who see the badge.
Founding Business

The badge isn't handed out for an email address. Here's who holds it first.

MoodApp — Fee-Free Verified
moodap.com · Founding member

MoodApp is the first business to hold the pledge — no fee to businesses for being discovered, no fee to consumers for using the platform — because a movement asking other businesses to go Fee-Free doesn't get to skip that standard itself. Every business after this one earns the same badge the same way: by holding the pledge, not by filling out a form.

Frequently Asked

Junk fees FAQ: questions people actually ask.

The fee was never the whole story. The silence around it was.

None of the fees on this page are a secret to the businesses charging them. They know exactly what they cost to produce, and they know exactly what they're charging instead. The only thing that's actually changed recently is that regulators, researchers, and tens of thousands of people who filed public comments have started saying the quiet part out loud.

Two decades of unbundled bags, dripped-in ticket fees, a pandemic that turned temporary surcharges permanent, sixteen state attorneys general, a federal rule, and a jury verdict later, the pattern is not in dispute anymore. What's still an open question is whether businesses respond by getting better at hiding fees, or by actually eliminating the ones that never needed to exist in the first place.

EndFees.org is one more place for that answer to get decided in public — on the record, with real data, a pledge businesses can actually sign, and a standard that has to mean something because it costs something. If you've read this far, you already know which side of that you're on.

Have a fee story, a tip, or a question?
Real examples of hidden fees help sharpen the standard businesses are held to. We read every message.
help@endfees.org
The Fee-Free Movement — an independent consumer and business initiative, driven by MoodApp. MoodApp's goal is to build toward a 100% fee-free platform: fee-free tickets, fee-free food delivery, gouging-free rideshares, and more — proof that a real business doesn't need to tax every transaction to work.
© 2026 EndFees.org